According to ECTAA, the European travel sector needs strategic EU support

• ECTAA calls on the EU to strengthen the resilience, innovation and sustainability of the travel sector;
• Revising the Package Travel Directive is a priority;
• Focus on consumer protection and the transition to green tourism.

The European Travel Agents’ and Tour Operators’ Association (ECTAA) urges the EU to take strategic initiatives and provide regulatory support to increase the resilience of the travel sector, stimulate innovation and ensure sustainability.

The recent release of ECTAA’s “Manifesto 2024-2029” aims to inform European institutions as they prepare for the upcoming five-year term. With new members of the European Parliament in place, ECTAA Secretary General Eric Drésin stressed that it is the right time to outline essential measures for the travel industry.

Consumer protection and transparency

The manifesto underlines the need for strong consumer protection and clear, fair travel options. It sets out a clear path for policymakers and industry stakeholders to work together to ensure a prosperous future for the European travel industry.

Revision of the Package Travel Directive

A key priority is to revise the Package Travel Directive. ECTAA points out that the current directive already provides a high level of consumer protection in terms of customer information, insolvency protection and assistance.

Any new text must maintain this protection without overburdening tour operators or creating confusing provisions. Ensuring consumer choice and transparency in travel options is an ongoing concern for ECTAA. The association insists that travel advisors need guaranteed access to comprehensive travel content on fair and non-discriminatory terms. Effective passenger rights across all modes of transport, including workable rules on ticket refunds and passenger data protection, are also essential.

VAT regulations and the role of travel consultants

ECTAA stresses the importance of revising the special VAT scheme for travel agents. This update should address distortions of competition and ensure uniform application across Europe.

ECTAA Chairman Frank Oostdam emphasises the crucial role of the more than 80,000 European travel advisors, who have transformed from mere intermediaries to expert guides. As the demand for tailor-made and sustainable travel grows, these advisors will play a crucial role. Supporting the green transition of tourism is vital and ECTAA is calling for dedicated funding to help companies invest in sustainable practices.

ECTAA represents the interests of 80,000 travel agents and tour operators in Europe who provide advice and sell transport, accommodation and other tourist services to leisure and business customers.

The European travel industry is at a critical juncture. With strategic EU support, innovation and robust regulation, it can thrive and ensure a sustainable and prosperous future for stakeholders.