Should you accept a dry promotion?; Indian single malt on the map

Hello,

The world is slowly returning to normal.

After massive disruption to Microsoft systems worldwide due to the CrowdStrike configuration update, services from airlines to healthcare, shipping and finance are coming back online.

But questions are now being asked about the cybersecurity firm’s dominance. Founded in 2011, it operates in more than 170 countries, has about 29,000 customers and reported more than $900 million in revenue for the quarter ended April.

According to the cybersecurity company’s terms and conditions, CrowdStrike will not be required to pay more than a simple refund.

“The criticality of CrowdStrike as a security platform, I think, outweighs some of those issues, in the sense that customers can’t afford to just shut them down and not renew because of one incident,” an analyst at Citizens JMP Securities told Yahoo Finance.

The dominoes are just beginning to fall, however. Cybersecurity experts and agencies around the world are warning people of a wave of opportunistic hacking attempts linked to the IT outage.

ICYMI: Here are some startups trying to prevent another CrowdStrike-like outage.

Meanwhile, Tamil Nadu Story 2024, Your storyThe third edition of the main summit, which put the spotlight on the state’s startup ecosystem, ended on a high note.

From Thyrocare founder Dr A Velumani to Suresh Kalpathi of Veranda Learning and CK Kumaravel of Natural Salon & Spa, entrepreneurs from the state shared valuable insights on how their journey began and how their brands grew.

Read here what happened.

In today’s newsletter we will discuss

• Dry promotion at work: good or bad?
• Indian single malt on the map
• A Travel Guide to Monsoon Adventures

Here’s your trivia for today: Which animal has the strongest bite force of all the animals?

Commercial

Should You Skip Dry Promotion?

Did you get a promotion without a raise? This trend, called “dry promotion,” is taking over the workplace.

“Companies have started doing this again to contain costs and budgets in a slow economy, and also as a way to pass on the workload of laid-off employees to existing employees,” says Bhakti Talati, an independent work-life balance coach in Mumbai.

Pros and cons:

• Although it may not seem beneficial from a monetary point of view, a dry promotion can help employees who want to learn new skills. It also improves the career graph of those who are looking for a new job.
• To ensure that an employee does not feel like a victim, employers should engage in an open dialogue with the employee and explain the reasoning behind his or her decision.
• “If you accept extra responsibilities without any interest or desire to grow, you will soon complain about it. However, if the role is in line with your career aspirations and you see yourself growing in that direction, it will be easier to fulfill your commitments,” says Talati.

Wine and food

Putting Indian single malt on the map

Paul John Single Malt is the second Indian single malt ever launched and currently has a market share of 28-30% in the domestic market.

With accolades including the 2020 World Whiskies Awards, the 2019 Michelangelo Whisky Trophy, the 2019 Spirits Selection Gold Award and awards for Best Distillery and Best Master Distiller, the local brand is available in 44 countries and sells over 21 million cases annually.

Clear the road:

• From the factory to the manufactured pots and other equipment, everything except the bourbon barrels and peat used in John Distilleries is made in India.
• Since 2018, the brand has released a special Christmas edition of single malt whisky every year, with 7,000 to 8,000 bottles released worldwide, making it a collector’s item.
• A single malt whisky should be drunk neat, or with very little water, suggests Paul P John, chairman of John Distilleries. “This (educating the Indian consumer) is going to take a long time, and if we can achieve that, I think we can crack the Indian model.”

Travel and leisure

A Travel Guide to Monsoon Adventures

The monsoon season in India is one of a kind, with lush green landscapes, spa treatments and vibrant festivals. India has a lot to offer for those looking for unusual places to visit in the rain.

Chasing Rain:

• During the monsoon, the Western Ghats transform into a hiker’s paradise. In particular, the misty trails that wind through the coffee plantations of Coorg lead to the breathtaking Abbey Falls and Iruppu Falls.
• The quaint village of Mawlynnong in Meghalaya, touted as the cleanest village in Asia, is another hidden gem. The village offers an escape from city life and an experience of sustainable living practices.
• Rajasthan comes alive during the Teej festival, a celebration of the life-giving rains of the monsoon. Women in traditional dress sing songs and perform rituals, expressing gratitude for this vital resource in the arid region.

News updates

• AI Adoption: Over 77% of Indian startups are investing in artificial intelligence (AI), machine learning (ML), internet of things (IoT) and blockchain, according to a report by SAP India, in collaboration with Dun & Bradstreet. By 2023, 25% of newly founded tech startups will be using DeepTech.
• Friendly Assistance: India has agreed to positively consider providing Rs 1,500 crore to Bhutan as part of the Economic Stimulus Programme in the next 18 months. The issues covered under the bilateral cooperation include development partnership, energy, trade and investment, connectivity and trade infrastructure, technology, etc.
• ‘Mind-blowing’: The Curiosity rover has made its most unusual discovery yet on Mars: rocks made of pure sulfur. And it all started when the 1-ton rover happened to drive over a rock and crack it open, revealing yellow-green crystals never before seen on the Red Planet.

Which animal has the strongest bite force of all animals?

Answer: The saltwater crocodile. It has a bite force of 4,000 pounds per square inch.

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